Tag Archives: social media

IPCybercrime CEO Rob Holmes to Speak at International AntiCounterfeiting Coalition

PHOTO Prince William and Kate Middleton's wedding invitations

robiprsummitThe International AntiCounterfeiting Coalition’s spring meeting is in Dallas, Texas this year. That means New York lawyers will be kicking back and eating barbecue for a few days. As part of the program, they tapped IPCybercrime’s CEO Rob Holmes to speak on his expertise where trademarks and the Internet collide.

To kick off the conference, on May 1st, Holmes will present one of his most popular talks “The Virtual Crime Scene: Website Analysis”. In this presentation, Rob will explain his procedure when a client first sends over a new case. He will detail: What to record as the “first responder”, how to grab data along the way, and how collecting small pieces of data case help save your case. Since all of his cases begin online, this is the keystone of his business. Listen as Rob gives you a glimpse of his day-to-day case intake for Internet counterfeiting cases.

On the closing day, Friday May 3rd, Rob will join a panel of experts for a presentation entitled “Social Media and New Technology”. Technology is advancing at a feverish rate. The next generation of counterfeiters will have grown up using
social media in their everyday lives prior to even commencing their illegal enterprise. In order to stay ahead of
the curve, you need to embrace this fast-paced environment before it’s too late. This discussion will explore the newest trends in counterfeiting and social media and provide an outlook into the future of technology to help
you ‘meet & greet’ the ever-changing challenge ahead. The moderator will be David Lipkus of Kestenberg, Siegal, Lipkus LLP and they will be joined by David Benjamin, Senior Vice President, Anti-Piracy, Universal Music.

If you plan on attend this conference, come and check it out.  Rob’s talks are always fun and educational.

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Brand Protection and Social Media

In the era of telecommuting and coffee shop branch offices, Facebook has replaced the watercooler, LinkedIn is the new resume and Skype is the new boardroom. Let’s face it. Your online ‘brand’ has become your most public persona. Along with the vast benefits that social media bring a new world has opened up for fraud, misinformation and brand abuse. Holmes is not only a top brand protection investigator. He is also the one-man marketing department for his firm. Combining his two passions of trademark investigations and social media, he will take you on his journey from creating his first blog, designing his firm’s website, and planning a social media strategy and then arm you with brand protection tactics that he employs for his clients.  Rob gave this talk, entitled Brand Protection and Social Media in June 2012 in Dallas, Texas.

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Holmes Debuting Brand Protection Talk at Emerging Tech Conference

This Saturday, June 23rd 2012, Rob Holmes will be debuting a new presentation at the Emerging Tech Conference.  He will be among thirty industry leaders in New Media lecturing on emerging trends in content marketing, social media, blogging and search engine marketing.  Holmes’ new lecture is entitled “Brand Protection: Confidential”.

In the era of telecommuting and coffee shop branch offices, Facebook has replaced the watercooler, LinkedIn is the new resume and Skype is the new boardroom.  Let’s face it.  Your online ‘brand’ has become your most public persona.  Along with the vast benefits that social media bring a new world has opened up for fraud, misinformation and brand abuse.  Holmes is not only a top brand protection investigator.  He is also the one-man marketing department for his firm.  Combining his two passions of trademark investigations and social media, he will take you on his journey from creating his first blog, designing his firm’s website, and planning a social media strategy to the brand protection advice and tactics that he employs while consulting for some of the world’s most famous brands.

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Holmes Presenting at 27th Annual Intellectual Property Law Conference in DC

American Bar AssociationIPCybercrime’s founder Rob Holmes was invited by the American Bar Association to speak at their 27th Annual Intellectual Property Law Conference in Washington DC on Thursday March 29th on a panel entitled “Licensing, Control and Monitoring of Trademark Use on Social Media Websites”.

  • What effects do trademarks and social media have on each other? What are some of the efforts taken by in-house counsel to protect and enforce their intellectual property rights when they, their domestic and foreign licensees, and distributors, or others elect to market their brands via social media websites? The decision to host user-generated interactive content on one’s own site versus a well-established third-party social media site will be addressed, as will quality control provisions in domestic and cross-border licensing agreements and their relationship to trademark usage guidelines, social media policies and best practices.

Rob Holmes SpeakingIn Rob Holmes’ segment he will be laying the foundation of how trademarks and social media affect e-commerce on a daily basis.  From Facebook and Twitter to eBay and Craigslist, Social Media and e-commerce are blending together in this connected society.  This presentation combines Rob’s professional and personal passions: Intellectual Property protection and Social Media.  He will be joined by a panel of distinguished experts including Matthew Asbell (Ladas & Parry LLP), Robert Doerfler (SVP Worldwide), Fawn Horvath (Macy’s Inc.) and Kelly Slavitt (Reckitt Benckiser).

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Authors and Social Media

The Blood That BondsChristopher Buecheler is the author of the recent book release ‘The Blood That Bonds‘ which already has 100,000 downloads on the Kindle.  Christopher used Social Media to familiarize potential fans with his content before its release and even involved them in his editing process.  Come see how his experience could affect you and how you approach your work.  Come on.  Press play.  I know you want to.

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The LinkedIn Episode

Today we have the pleasure of interviewing the famous “LinkedIn Black Belt” J.D. Gershbein, CEO of Owlish Communications.  In this episode we discuss the use of LinkedIn for attorneys.  More and more, LinkedIn is becoming the place for business networking.  J.D. has been featured on FOX TV News and is an A list speaker and LinkedIn workshop facilitator for individuals and companies.  We are excited to have him as our guest to bring to you his insights and proven methods of monetizing your relationships using the amazing business social networking platform.

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What’s Your Handle?

Knockoff Report  - BostonThis week we interviewed Michael Streko co-founder of Knowem.com, a wildly successful startup that enables people to reserve their screennames on every website. In this episode Montan & Holmes, The Online Guys, discussed personal branding, corporate branding and what the Social Web means to both.

This is also a great chance to get to know the sponsor of The Online Guys Tweetup in Boston. Both founders will also be on site in Boston to answer any questions.

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Social Media and Law Firms

In today’s episode, we brought back last week’s guest attorney Eric Fingerhut to continue our topic of social media and, specifically, and what it means to the marketing strategies of law firms. For ages many rainmakers have built their client lists on their ability to “work the room”. Social media has changed the game… or has it?! Listen as Fingerhut, Montan & Holmes give their opinions. You can’t miss this one!

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Socialize This Site!

With the advent of universal social applications such as Google Friend Connect, Facebook Connect, OpenID, etc., we have seen more websites in the last year or so become part of a large community some call the Social Web.  I know many of my readers are from all over the world and already on one social network or another.  Most people have a Google account.

So I decided to add Google Friend Connect functionality to Knockoff Report.  What does it mean to you?  It will not affect the static content of the site, but it will give you the ability to claim yourself as someone giving me moral support (best reason) and also to give you the ability to comment on posts more easily.  Click it.  You know you want to.

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